Privacy policy
Privacy Policy – Beaufood
Last updated: 10 April 2026
This Privacy Policy explains how beau tony Japanese food LLC (“Company,” “we,” “us,” or “our”) collects, uses, shares, and protects your personal information when you visit or make a purchase from kitchenustore.com (the “Site”). Our registered office is located at 2717 W Olympic Blvd, Los Angeles, CA 90006. For privacy-related inquiries, contact us at service@kitchenustore.com.
We primarily serve customers in Europe and comply with the General Data Protection Regulation (GDPR) where applicable, as well as applicable US privacy laws. All transactions are processed in Euros (EUR). This policy describes your rights and how we handle your data.
1. Information We Collect
We collect the following categories of personal information:
a. Information you provide directly
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Account information: name, email address, password, phone number (optional).
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Order information: billing address, shipping address, payment details (processed by third-party payment processors; we do not store full credit card numbers), product selections, order history.
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Communications: any information you provide when contacting us via email (service@kitchenustore.com) or through the Site’s contact forms.
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Marketing preferences: if you subscribe to our newsletter, we collect your email address and preferences.
b. Information automatically collected
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Device and browsing information: IP address, browser type and version, operating system, time zone settings, screen resolution.
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Usage data: pages viewed, links clicked, products viewed or added to cart, search queries, referral URLs, session duration.
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Cookies and similar tracking technologies: see Section 8 for details.
c. Information from third parties
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Payment processors (e.g., Stripe, PayPal) provide us with transaction confirmation and masked payment details but not full financial data.
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Shipping carriers (e.g., DHL, UPS, FedEx) receive your name and address to deliver orders.
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Analytics providers (e.g., Google Analytics) collect aggregated usage data.
2. How We Use Your Information
We use your personal information for the following purposes:
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To process and fulfill your orders: verifying payment, preparing shipments, providing order confirmations and tracking updates, handling returns and refunds.
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To communicate with you: responding to customer service requests, sending order-related notices (e.g., shipping confirmation, delivery issues), replying to inquiries at service@kitchenustore.com.
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To improve our Site and products: analyzing browsing behavior, identifying technical issues, optimizing user experience, conducting market research.
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To send marketing communications (with your consent): newsletters, promotional offers, product recommendations. You can unsubscribe at any time via the link in each email or by contacting us.
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To comply with legal obligations: tax reporting, fraud prevention, responding to lawful requests from authorities.
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To protect our rights and interests: enforcing our Terms of Service, detecting security incidents, preventing fraudulent transactions.
3. Legal Bases for Processing (for EU individuals)
Under GDPR, we rely on the following legal bases:
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Contract performance: processing necessary to fulfill your orders (e.g., collecting address for shipping, payment processing).
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Legitimate interests: improving our Site, preventing fraud, analyzing usage data for business optimization.
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Consent: sending marketing emails, placing non-essential cookies on your device.
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Legal obligation: retaining transaction records for tax purposes.
4. Sharing Your Information
We do not sell your personal information to third parties. We share data only in the following circumstances:
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Service providers: payment processors (Stripe, PayPal), shipping carriers (DHL, UPS, FedEx, national postal services), email marketing platforms (e.g., Klaviyo, Mailchimp), cloud hosting, analytics providers (Google Analytics). These parties access only the data necessary to perform their functions and are contractually bound to protect your information.
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Business transfers: if beau tony Japanese food LLC is involved in a merger, acquisition, or sale of assets, your information may be transferred. We will notify you via email or a prominent notice on the Site.
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Legal compliance: when required by law, court order, or governmental regulation (e.g., responding to subpoenas, tax audits).
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Protection of rights: to enforce our Terms of Service, defend against legal claims, investigate fraud, or protect the safety of our customers or the public.
5. International Data Transfers
Beau tony Japanese food LLC is located in the United States. Your personal information may be transferred to, stored, and processed in the United States or other countries where our service providers operate. For individuals in the European Economic Area (EEA), we ensure appropriate safeguards are in place, such as:
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Standard Contractual Clauses (SCCs) approved by the European Commission.
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Transfer impact assessments where required.
By using our Site and providing your information, you acknowledge that your data may be transferred to countries with different data protection laws than your country of residence.
6. Data Retention
We retain your personal information for as long as necessary to fulfill the purposes outlined in this policy, unless a longer retention period is required or permitted by law. Specific retention periods:
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Order information: 7 years from the date of purchase to comply with tax and accounting records requirements (US and EU standards).
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Account information: as long as your account remains active, plus 2 years after closure.
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Customer service emails: 3 years from the last communication.
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Marketing data: until you unsubscribe, plus 30 days to process the request.
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Cookies and analytics data: up to 26 months (Google Analytics default).
After retention periods expire, we securely delete or anonymize your data.
7. Your Rights (GDPR and Other Jurisdictions)
If you are located in the European Economic Area (EEA) or the United Kingdom, you have the following rights under GDPR:
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Right to access: request a copy of the personal data we hold about you.
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Right to rectification: correct inaccurate or incomplete data.
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Right to erasure (“right to be forgotten”): request deletion of your data under certain conditions (e.g., no legal obligation to retain).
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Right to restriction: limit how we use your data while we verify a claim.
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Right to data portability: receive your data in a structured, commonly used, machine-readable format and transfer it to another controller.
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Right to object: object to processing based on legitimate interests or direct marketing.
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Right to withdraw consent: for consent-based processing (e.g., marketing emails), you may withdraw at any time without affecting prior lawful processing.
To exercise any of these rights, email service@kitchenustore.com with “Privacy Request” in the subject line. We will respond within 30 days. We may ask for identity verification. If we deny your request, we will explain why.
You also have the right to lodge a complaint with your local data protection authority (e.g., ICO in the UK, CNIL in France, or the supervisory authority in your EU member state).
8. Cookies and Tracking Technologies
Our Site uses cookies and similar technologies to enhance user experience, analyze trends, and administer the Site. Cookies are small text files stored on your device. Types of cookies we use:
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Essential cookies: necessary for Site functionality (e.g., shopping cart, checkout, login). Cannot be disabled.
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Preference cookies: remember your language and currency preferences (EUR).
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Analytics cookies: collect anonymous usage data via Google Analytics to improve our Site.
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Marketing cookies: track browsing behavior to display relevant advertisements (if you have consented).
You can manage cookies through your browser settings. Disabling non-essential cookies will not affect your ability to place orders. For more information, see our Cookie Preferences tool on the Site (available at first visit). By continuing to use the Site without disabling cookies, you agree to our use of essential cookies; for other cookies, we seek consent.
9. Children‘s Privacy
Our Site is not intended for children under 16 years of age. We do not knowingly collect personal information from children under 16. If you believe we have inadvertently collected such data, please contact us immediately so we can delete it.
10. Security Measures
We implement reasonable administrative, technical, and physical safeguards to protect your personal information against unauthorized access, loss, alteration, or disclosure. These include:
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SSL/TLS encryption for all data transmitted between your browser and our Site.
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Restricted access to personal data on a need-to-know basis for employees and contractors.
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Regular security assessments and vulnerability scanning.
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Secure storage of passwords using hashing algorithms.
However, no method of transmission over the Internet or electronic storage is 100% secure. While we strive to protect your data, we cannot guarantee absolute security.
11. Third-Party Links
Our Site may contain links to third-party websites (e.g., recipe blogs, social media, manufacturer sites). This Privacy Policy does not apply to those websites. We are not responsible for the privacy practices of third parties. We encourage you to read their privacy policies.
12. Do Not Track Signals
Our Site does not respond to Do Not Track (DNT) signals from browsers because there is no consistent industry standard. However, you can control cookies and tracking as described in Section 8.
13. California Privacy Rights (CCPA)
Although our primary market is Europe, we comply with applicable parts of the California Consumer Privacy Act (CCPA) for California residents. If you are a California resident, you have the right to:
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Know what personal information we collect, use, and share.
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Request deletion of your personal information (subject to exceptions).
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Opt out of the sale of personal information (we do not sell).
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Non-discrimination for exercising your rights.
To exercise CCPA rights, email service@kitchenustore.com with “CCPA Request” in the subject line. We will verify your identity before responding.
14. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, legal requirements, or operational needs. The revised version will be posted on this page with an updated “Last updated” date. Material changes will be notified via email (if you have an account) or a prominent notice on the Site. Your continued use of the Site after the effective date constitutes acceptance of the revised policy.
15. Contact Us
For any questions, concerns, or requests regarding this Privacy Policy or your personal data, please contact:
Beau tony Japanese food LLC
2717 W Olympic Blvd, Los Angeles, CA 90006
Email: service@kitchenustore.com
We aim to respond to privacy-related inquiries within 7 business days.